Self-Publishing Blog

Ultimate Amazon Book Marketing Using Category Research 2020

Hey authors! Today’s post is about Amazon Book Marketing using Simple Category Research strategies. There’s a very simple way to increase your book’s exposure by taking advantage of maximizing the categories your book is listed in. Read more below… Understanding Book Categories Amazon allows your book to be listed with two (2) book categories with

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Marketing

Strategy for finding good keywords for your Book 🚀 (PART 1)

Go to Amazon and select Kindle Store – when typing the first word Amazon will automatically suggest keywords that are well searched (see attached image) Go through all of Amazon’s suggested keywordsGo to Amazon and select Kindle Store – when typing the first word Amazon will automatically suggest keywords that are well searched (see attached

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eBook conversion

File formats for eBooks and Print Explained

What book format for kindle? What book format for any retailer? Well, there are a few file formats for eBooks you should be aware of. Some authors just stick with Amazon, write with MS Word, upload to Amazon kindle and let Amazon process and convert their MS Word doc automatically. This can result in errors

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ISBN

Should You Use the Retailer’s ISBN or Get Your Own ISBN?

What is an ISBN? ISBN stands for International Standard Book Number and every book should have one in order for it to be identified by retailers. The minimum information required for every ISBN is the book title, author name, imprint (publisher) name, book price and country/region/language. Let’s look at an example: 978-1-64153-269-3 978 = EAN

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Marketing

Free Ways to Market Your Book 📈

Cover, title, description – make sure your book has a nice cover, a nice title, and a nice description before you even begin promotion. I guarantee that it will be extremely difficult to sell a book that people judge negatively. Social media – post at least 3 times a week on social media. Posts should

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eBook conversion

The Cost of Self-Publishing

I get asked many times, ‘How much does it cost to self-publish? What is a ballpark figure to budget for?’ Here are the costs involved… Marketing: $50-100 daily. The biggest cost will be your financial resource. Many authors struggle here as this is the most difficult task to get right and requires the most money.

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book distribution

Top 5 eBook retailers

1. Amazon 2. Google Playstore 3. Apple Books 4. kobo 5. Barnes & Noble Many authors only consider selling and listing with Amazon and easily opt-in to the exclusive Amazon Select deal which prohibits your book to be listed with other retailers. Many also do not know where to sign up or how to list

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book distribution

Is Amazon’s Dominance Good or Bad for Authors? 📈

First, Amazon killed off most physical book stores. Now, there’s not much competition remaining and they begin to open their own stores. I experienced market dominance first-hand when one retailer completely controlled my local market. 12 years ago, the biggest bookstore chain in Thailand took over the second biggest bookstore chain. They now had full

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book distribution

Traditional, Vanity, Hybrid, Self-Publishing — What are they?

What is the best way to publish? What are your options? Traditional Publishing: Less and less common but years ago this was the only option. You hand over your manuscript to an established traditional publisher and they handle all for you (editing/cover/layout/printing/distribution/PR). You get paid a royalty per sold copy or maybe even a lump sum

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eBook

Are Printed Books Disappearing?

I started publishing in 1997 before the time of the eBook era. Getting a printed book done was pretty easy. Layout/typesetting was straightforward as was the cover design. What you saw on the computer screen as the book’s pdf file was exactly what you got when printed. But when the use of eBooks began to

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