Self-Publishing Blog

Marketing

I usually compare publishing a book to a Formula 1 race. 🏎 📚

The car with the fastest engine does not win. Rather, it’s the little consistent moves the driver and the team make that will decide if they win.  In the publishing world, the car engine is the foundation of your book. This is your cover, writing, editing, and formatting.  The book with the best engine does

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Marketing

How Authors Can Win in Amazon’s Competitive Market…

We all know Amazon’s book market is extremely competitive… And no – it’s not just about having a professional book. And by a ‘professional’ book, I mean: 1. Good and error-free writing2. Professional layout/formatting3. Stunning cover4. Enticing title, blurb, and description A professional book matters, but what also matters is bringing people to your book…

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Marketing

Organic Ways to Market Your Book with $0 Ad Spend

📌 Build an audience using Facebook and Instagram (and optimize your profile with an image and link to your book) 📌 Build an email list and send them weekly emails they find interesting/useful. At the bottom of each email place a link to your book. 📌 Participate in Facebook groups that are relevant to your

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book distribution

Uploading and Selling your Book on All Retailers 📚

You can easily create accounts with all major online retailers and upload and sell by yourself without using a middleman (distributor, aggregator) and therefore keep full profits without sharing with anyone else.  All major retailers (Amazon, Apple, Google, Barnes & Noble, kobo, etc.) make it easy to create an account, upload your book files and

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eBook conversion

File formats for eBooks and Print Explained

What book format for kindle? What book format for any retailer? Well, there are a few file formats for eBooks you should be aware of. Some authors just stick with Amazon, write with MS Word, upload to Amazon kindle and let Amazon process and convert their MS Word doc automatically. This can result in errors

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Marketing

Strategy for finding good keywords for your Book 🚀 (PART 1)

Go to Amazon and select Kindle Store – when typing the first word Amazon will automatically suggest keywords that are well searched (see attached image) Go through all of Amazon’s suggested keywordsGo to Amazon and select Kindle Store – when typing the first word Amazon will automatically suggest keywords that are well searched (see attached

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book distribution

What file formats do I need for Self-Publishing?

An author asked me this question recently, and I believe it’s one that should be highlighted. Sometimes it can get confusing knowing what files are required for different publishers and retailers. So it here it is: a simple, straight-forward outline for files needed for self-publishing. File formats for eBooks:  ePub2 (.ePub): the free-flowing standard with

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Ultimate Amazon Book Marketing Using Category Research 2020

Hey authors! Today’s post is about Amazon Book Marketing using Simple Category Research strategies. There’s a very simple way to increase your book’s exposure by taking advantage of maximizing the categories your book is listed in. Read more below… Understanding Book Categories Amazon allows your book to be listed with two (2) book categories with

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Marketing

Free Ways to Market Your Book 📈

Cover, title, description – make sure your book has a nice cover, a nice title, and a nice description before you even begin promotion. I guarantee that it will be extremely difficult to sell a book that people judge negatively. Social media – post at least 3 times a week on social media. Posts should

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eBook conversion

The Cost of Self-Publishing

I get asked many times, ‘How much does it cost to self-publish? What is a ballpark figure to budget for?’ Here are the costs involved… Marketing: $50-100 daily. The biggest cost will be your financial resource. Many authors struggle here as this is the most difficult task to get right and requires the most money.

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